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This isn’t one-size-fits-all education - it’s guidance made for you

Providing actionable steps for early-career planners to build a business that supports your life

At Jordan Xu Edu, I help wedding planners in their early years turn chaos into clarity. From setting boundaries that protect your energy to building systems that don’t make your brain explode - I’ve got your back. This isn’t vague, sugar-coated advice. It’s real talk, actionable tools, and support from someone who’s walked this path before (with a few stumbles and a whole lot of learning).

Through speaking engagements, boundary-focused coaching, and downloadable tools like workbooks and onboarding guides, I give you the practical support you need to grow with confidence. No fluff, no vague advice - just actionable steps from someone who’s been there.

You’ve got the passion, the clients, and the big dreams - but what you don’t have is time to Google your way through everything else. That’s where I come in.

Let's Get Personal

Using my 13 years of experience in the wedding industry, I help planners skip the trail-and-error phase and step into confident business ownership with systems, boundaries, and support. Based in Winston-Salem, NC, I work with driven, passionate planners across the country who are serious about success, but still want to have fun along the way.

Meet Jordan

Let's Work Together

You don’t need more ideas - you need a plan. I’ve curated a selection of workbooks and templates that will move your business forward today.

Workbooks + Templates:

Warm, joyful vibes with a strategic backbone - I bring energy and encouragement, but my teaching is rooted in proven systems and strategy. My coaching programs are built to help you feel less alone and more in control.

Coaching:

I bring the energy of a seasoned mentor, a joyful friend, and a no-bs coach to each speaking engagement.

Speaking Engagements:

How to Work with Jordan

7 tips and actionable steps to building boundaries with yourself, your business, and your clients.

Boundary Blueprint for Wedding Planners

Free

Susan Townsend, Sapphire Wedding Planning

"Jordan interviewed me and asked me questions about my work, my business, my struggles and how I handle certain situations. She guided me with homework assignments that helped me narrow down the items I needed to address to allow me to have a better work life balance to prevent burn out and help my stress levels. Using the interview and homework process, Jordan developed a guideline document for me to share with my clients. This document is very comprehensive, it outlined my struggles and now helps to guide me and address these issues with my clients before it ever even becomes an issue. One of the biggest changes I made was to start taking time for me again! With Jordan’s encouragement and direction I have now started journaling again, reading again and taking time for myself again. Jordan helped me to see, it is okay to do things for myself and that I must take care of myself in order to better serve my clients. The boundaries contract you designed for me is by far the best tool! I now have a hard copy to show my clients, go over it, discuss the boundaries and then have my client’s sign it for acknowledgment. I felt your program was wonderful and just what I needed for my business!"

"One of the biggest changes I made was to start taking time for me again!"

Come Hang Out With Me

Expansion - Scale your planner business

November 11-13, 2025 at the Las Vegas Convention Center

Wedding MBA

Upcoming:

Come Hang Out With Me

you may have seen me at...

Let's Dive Deep

I’ve been there, I see you, and I am here to walk you through the hard stuff. Tell me all about your business so we can dive deep and develop actionable solutions.

Looking for a business bestie?